Take an economic upturn and call me in the morning

Ran across a term in Slate today that is new enough, or self-conscious enough, that they had it in quotation marks:

Emily Bazelon has been writing an ongoing "recessionitis" series on how the recession is affecting family, work, and life.

Other cites are not so cautious; it shows up about 10,000 times in search. Here are a few examples of it used in context in roughly this same sense:

• Continued: Med-tech diagnosis: Recessionitis. Prognosis: Uncertain. [#] Minneapolis Star business section)
• How to Vaccinate Against Recessionitis [#] (U.S. News & World Report careers section)
• Creativity Doesn’t Suffer Recessionitis in Vegas [#]

There is also Recessionitis.com, which is a deal-finder type of site that includes articles on how to save money.

I wasn't surprised that recessionitis — which still feels more like a play on words rather than a serious attempt at neologoizing — is in no dictionary beyond UrbanDictionary.com.

(Something I will not investigate at the moment, but which seems like a promising line of inquiry, is just how productive the suffix -itis is, specifically in fields like economics and sociology.)

While poking around for this, I found a couple of other terms based on recession. One was recessionist. One definition is that it refers to someone who looks to save money (which seems to semantically overlap, to me anyway, with penny-pincher):

• The Recessionist's Gift Guide [#]
• The Recessionist's Guide to Entertainment [#]

Or someone who is the victim, so to speak, of the recession:

• The Recessionist is a blog that tells the stories of the recently graduated who, despite going to some of the best colleges in the country, are
  struggling to find employment. [#]
• Brooklyn Recessionist's Page: A blog about the trials, tribulations, and idiosyncrasies of this Recession
  [#]
• Recessionist Writing & The Slow Road To Hell [#] (Cranky, tho funny, rant: "If I hear or read one more person say they started writing because they were laid off from their real job and suddenly had all this wonderful time to write, I am stabbing that person in the throat with a fork.")

The following usage intrigued me because it seems to be used adverbially as a qualifier rather than as a noun:

• Attacks on Indians in Australia: racist or recessionist? [#]

Ok, another term I ran across was recessionista. This one actually does appear in a dictionary (Collins), with an attestation for the year 2001. Definition: "a person whose clothes, whether cheap, second-hand, or suitably subdued, are considered appropriate to an economic downturn. And indeed, this term has a quarter-million hits on the search engines and plenty of sites and cites that use the term with this meaning.

The meanings of recessionist and recessionista overlap slighty; for example, the Brooklyn Recessionist whose blog I listed earlier actually calls herself BrooklynRecessionista in the URL of her site.

Now I'll have to be on the lookout for more terms based on recession. It would be nice to think, of course, that we'll have less use for any such terms in the future.

The season's best political term?

A term that I'm sure the original utterer (Eric Fehrnstrom) now regrets having used: Etch-a-Sketch. The context is a discussion about the Romney campaign:

Well, I think you hit a reset button for the fall campaign. Everything changes. It’s almost like an Etch-a-Sketch — you can kind of shake it up, and we start all over again.

The idea that candidates "tack to the extremes during the primaries and then head for the center as the general election looms" (#) is hardly new. But candidates (or their advisors) don't normally say this out loud.

I think that the appeal of this term and its power as a metaphor is actually helping it spread. (Which works against Romney, obviously.) It makes a great headline:

• Santorum camp pounces on Romney adviser's 'Etch a Sketch' comment
• Romney adviser: Campaign is like an Etch A Sketch
• Etch A Sketch Mania Takes Hold of Campaign Conversation

It'll be interesting to see whether Etch-a-Sketch enters the political vocabulary the way that Swift boat and flip-flopper and dog-whistle did (among many others, of course). If all goes well linguistically (leaving politics entirely aside), perhaps the term will be a candidate for the annual Word of the Year.

Vote for me, por favor!

Over on the New Yorker Online site, Silvia Killingsworth has coined and is trying hard to push a term she invented. Here's the context from the original post:

Besides being hard to identify, the Latino vote is not a winner-take-all proposition. That hasn’t stopped any of the candidates from trying to pander to Hispanics—heck, let’s coin a new term here: "Hispandering" — by using their only common denominator: the Spanish language.

Thing is, Killingsworth is not the first to coin the term. Urban Dictionary has a credible entry (for a change) for to hispander in which the definition says the terms was coined by Mickey Kaus in Slate. (I believe that the entry McCain's Last Stunt? was the original cite; I can't find an earlier one.)

It's an obvious enough term, I guess; it also shows up on the Red State Blog, Michelle Malkin's blog, and so on. There are about 53,000 hits on Google.

It make me wonder whether there are other blended terms like that involving the idea of attempting to appeal to a (perceived) special-interest group. It seems like there might be, but I'm drawing a blank. (About the only thing I can think of, which is only related because it's about politics and target audiences, is the phase dog-whistle politics.)

Building privacy

A couple of terms today that aren't new, or not very. Both represent the verbing of some buildings, but what struck me was that I found them in successive paragraphs in the same article. Here we go (with non-essential text edited out):

Up until March 1, 2012, the data Google collected on you when you used YouTube was carefully cabined away from your other Google products.

The same siloing took place for your search history.

I've heard to silo as a verb about a million times; people at work are always talking about teams being siloed or the like. The most traditional definition for to silo is "to put into or preserve in a silo," the act of using an actual physical silo. Other senses of to silo derive from the metaphor not just of storing things centrally (information, say), but separation. This is how teams can be siloed — for example, a set of teams that cannot, for whatever reason, exchange information and work together. Example: "SEO can’t on its own rescue an online presence, and particularly not if an SEO team is siloed." [#])

And this is the sense in which the article writer uses siloing — information (which is stored in your browser) being kept separate from other information (also stored in your browser), and the two are not to interact. Wikipedia, not surprisingly, has an article on information silo that describes siloing, tho in what I think are more formal terms than what's intended in the cite above.

What surprised me was to see cabin used as a verb. This is apparently not very new or exotic. For example, Vocabulary.com lists one definition for cabin as "confine to a small space, such as a cabin." I could have sworn I'd never heard this verb before. If I have, it certainly hasn't been in the context of data storage.

Of course, the point of the article is that information won't be cabined and siloed any more. Perhaps that's what I should really be worrying about.

Create + Update = ?

In the world of databases, you can perform what are generally (and amusingly) referred to as CRUD operations -- create, read, update, and delete. Every editor I personally know who's encountered the term CRUD has been moved to ask "Seriously, can we even use this term?" Indeed, we can and, since our audience uses it, we should.

Fun as that is, I'm actually interested today in a term I have run across a few times recently that pertains to just two of these, namely create and update. The standard database command for creating a new database entry is Insert. If you need to update an existing entry, you use (logically) the Update command. Sometimes, tho, you have a situation where you want to update-or-insert — that is, update the item if it exists, or create (insert) it if it doesn't.

Turns out there's actually a term for this: Upsert. Like, a legitimate, definitely-in-use term that gets over 100,000 search hits and that has its own Wikipedia entry.

Like CRUD, this isn't apt to warm the hearts of editors. (It's also not yet in general dictionaries, which is more editorial reason to frown about it.) It's handy, tho, at least for the crowd that deals with CRUD-y stuff all day long. The term has been formalized in at least a few programming frameworks as an actual command (salesforce.com, Oracle). It's hard to imagine that the terms would escape into general usage from its current confines in the world of database folks. But you never know.

I can C you now

Had one of those moments. Yesterday evening my wife was looking at the cover of one of her nursing magazines, which had an article titled "Nurses in the C-Suite." "What does that mean?", she asked me. My articulate reply: "Huh?"

Then today I was glancing at someone's resume, which said this: "Highly effective external and internal communication from C-level to consumer." Same term, basically, twice within 24 hours. What the heck?

Apparently I've been out of touch with the terms C-suite and C-level. It's all over Google (> 1 million) hits, as if the evidence of seeing it on the cover of a magazine weren't enough evidence that it's widely known. Wikipedia has a nice explanation in its entry for Corporate title:

The highest level executives are usually called "C-level" or part of the "C-suite", referring to the 3-letter initials starting with "C" and ending with "O" (for "Chief __________ Officer"); the traditional offices are Chief Executive Officer (CEO), Chief Operations Officer (COO), and Chief Financial Officer (CFO). Chief administrative officer and Chief risk officer positions are often found in banking, insurance, and other financial services companies. Technology companies (including telecom and semi-conductor) tend to have a Chief Technology Officer (CTO), while companies with a strong Information Technology (IT) presence have a Chief Information Officer (CIO). In creative/design companies (such as film studios, a comics company or a web design company), there is sometimes a Chief Creative Officer (CCO), responsible for keeping the overall look and feel of different products, otherwise headed by different teams, constant throughout a brand.

I take a very small comfort that the terms C-level and C-office don't appear (yet) in general-purpose dictionaries (including the OED, as far as I can tell). The Investopedia site has a definition that refers to C-suite as "widely used slang." That seems right.

I'm curious how long the terms have been around; they seem widespread enough to seem pretty established. Paul McFedries finds a citation from 1997 for CxO (Chief [Whatever] Officer), and his entry (tho not the citation) talks about C-suite and C-level.

I tried a Google n-gram search, but the hyphen is treated as a token by itself and I don't know how to get around that just yet.

Anyway, there you go: one of those moments. A term (two terms) that I've apparently been surrounded by for a decade or more and would have sworn I'd never heard before. I suppose it's evidence that I my own self will not soon be achieving any sort of C-level.

Why a Duck?

Back in July, a section of [the] 405 in Los Angeles was closed for repair. The anticipation of the traffic mess that this was going to make spawned the term carmageddon. (In the end, that whole project went pretty smoothly, possibly due to the extreme publicity and people's efforts to "use alternate routes.")

In Seattle, the venerable Alaskan Way Viaduct that runs along the downtown waterfront — a stretch of State Route 99 — has been shut down. This is the first phase of a project in which the old viaduct will be replaced with a tunnel. The viaduct is old (1953) and was damaged during a 2001 earthquake. Everyone feared a repeat of the collapse of the Cypress Street Viaduct in San Francisco, and the state DOT (cleverly?) posted a video that showed a simulation of what might happen to the viaduct in an earthquake.

All this led to a, um, Seattle-style debate about how to replace it, and here we are, a decade later, finally getting around to actually doing something. As of Friday October 21, the viaduct will be shut for 10 days while they do some preliminary work.


The problem is that the viaduct carries about 100,000 cars a day and that the only other major north-south route in Seattle is I-5. Closing off this route is, as with the L.A. closure of I-405, many people's worst traffic nightmare.

Ok! So what to call it? Carmageddon is sort of already claimed.

An early term that the MSM seems to favor is Viaduct Crunch. Adequate, but lacking that certain something.

Let's see what's shaking on Twitter! One hashtag on Twitter that has some traction is #viacondios. Cute, but to my mind a bit of a stretch.

It's looking like people are converging around #viadoom. It's all over Twitter, of course, and the term has gotten enough traction that it's showing up (albeit in quotation marks) in media reports — for example, in a Reuters article.

I do suspect that cute names for this little diversion are going to wear thin very quickly. L.A.'s carmageddon lasted one weekend. Viadoom is going to last 10 days, and there's years' worth of construction still to come. Perhaps when the tunnel boring starts in earnest, we'll get another term for that particular mess.

PS Should you not recognize the title of this entry, have a gander at this video.

Just throw some text at it

We've mused here before about the interesting "up" particle that can be added to so many verbs (man up, whip up, bulk up, eat it up, new up).* In Dilbert today, another appearance of the interesting "up":

This usage is not, I believe, the "up of completeness" -- eat up, drink it up. Rather, it's the "up" of "conjure [up]" -- whip (something) up, maybe even draw (a contract) up and make (something) up (?). There are subtle gradations of meaning here that might or might not all be the same.

Anyway, I like this a lot. Perhaps because there's been more than one time when I was indeed called upon to "word something up."

* And not just here; see also Fritinancy.

"Hello, World"

Over on my main blog, I have a piece on how Dennis Ritchie's influential book The C Programming Language introduced the phrase "Hello, World" to represent the starting point for pretty much any learning experience. Check it out:

Dennis Ritchie, Technical Writer

Let's (cohort) party down

A friend of mine recently sent me email in which he said he'd been standing in an elevator with some young people who were talking about a "cohort party" and did I know what that was? Not me. To my surprise, searching around revealed many uses of cohort in casual ways that suggested people were familiar with the term:

• If anyone is interested in having a cohort party, feel free to suggest some possible ideas. […] On friday, Melanie was saying something about a get together on December 15th, which is the day after we finish our practicum [#]
  
  
• Some girls from my Elementary Education cohort decided to have a couples party. [#]
  
  
• Each intake is split into cohorts. Each cohort divides into clusters. And each cluster… well, it’s just a cluster. So a lot of socialising happens at the cohort level. Like last night at the Irish pub in Rittenhouse Square, where the INSEAD group crashed a two-cohort party. We were told to ask the cohort of whomever we spoke to before they had a chance to ask ours. If they said “cohort E”, we were to pretend to be from “cohort I”. If they said “cohort I”, we were naturally from “cohort E” [#]
  
  
• We have had the chance to meet many members of Cohort 10 as they’ve joined us for classes and speaker series over the past few months […] Now we are all anxiously awaiting the Baltimore Study Group-sponsored cohort party in January. [#]

And so on. But no actual definitions, as in "a cohort party is ...," really sprang out. My kids are college age and not un-hip; when I queried them, my son did note that he understood the term cohort in its, what, sociological sense: "a group of people having approximately the same age." But the term cohort party rang no bells with him.

I have to conclude two things. Thing one: I'm an old guy and the term cohort seems sort of quasi-technical to me (when I hear it, I think "academic paper"), but for younger people, it's a normal word that they're used to hearing in descriptions of their class/group/work unit. I asked Ben Zimmer about this whole thing, and he noted that he only started hearing cohort when he got to grad school, where it was used to describe what I might have termed his "graduating class." An n-gram for cohort provides a bit of evidence that use of the term has been rising since about 1970 or so:

Thing two is that a cohort party is nothing more than a party that your cohort -- your school class, whatever -- is throwing. And the reason that this seems strange to us oldsters is that cohort is just not a term we were brought up with.

If anyone knows something more specific than this, I'd sure love to hear it.

A smarter way to app

The Windows Phone people are rolling out a new version of the operating system, known officially as Windows Phone 7.5, known unofficially by its code name "Mango." The tagline (or one of them, anyway) seems to be "A smarter way to app":

(Click here to see a 30-second video.)

The meaning they intend seems to be "a smarter way to use apps" as opposed to, say, "a smarter way to create apps." (Which would be a meaning that might have some traction in the group I work in.) Or I suppose you could interpret it as "a smarter way for us (Phone) to present apps to you (user)."

Certainly app has been established as a noun, and there was the interesting tussle earlier in 2011 when Apple sued Amazon over the trademark "App Store."

But I haven't till now seen app being used as a verb. Of course, this is marketing, and those folks are nothing if not playful with grammar.

One Nissan Leaf, two Nissan ...

Now it's not just the Prius and its tricky plural. Nissan's electric car is the Leaf. Suppose you had two of them. They'd be ... Leaves? Leafs? June Casagrande thinks Leafs. So do I, and for the reason she mentions. (See my thots about the Prius.) You?

The honey badgers of web development

First there was the honey badger, a badger-like creature that's apparently known for its "ferocious defensive abilities." Then there was a nature program (video) that explored the honey badger's appetite for such delicacies as bee larvae and cobras and its apparent indifference to bees and snakebite and venom and pain. And then there
was Randall's alternate narration (video) for that nature documentary, from which all the world learned that "Honey badger don't care. Honey badger don't give a shit."

Like it? Get the t-shirt or the poster.

Right, this isn't news; the Know Your Meme site has a nice piece that recounts the brief history. (It also came up in the TV show "Glee," which is nothing if not culturally au courant.)

What's fun is watching the term honey badger go generic. Earlier this year, Mignon Fogarty (aka Grammar Girl) tweeted this:

Honey badger don't care about "i.e." and "e.g." (http://youtu.be/4r7wHMg5Yjg), but you should: http://j.mp/m3apUD

That was in May; note that she uses the full phrase and includes a link for the as-then-still uninitiated. But yesterday I found this in a technical article:

Then there are the honey badgers of web development, the notorious Content Management Systems, designed to kill all your hopes and dreams.

No "don't care" here; no link. You either get it or don't.[1]

This is what really interests me; is it possible for the term honey badger to become decoupled from any explicit reference to Randall's video and enter the lexicon as a synonym for, dunno, "indifference" ("aggressive indifference"?). That would be pretty awesome for Randall, and awesome to have seen it happen.


1 As an aside, from an editorial perspective, the article is filled with cultural references and is too clever by half, as people say. Woe onto the non-English-as-first-language speaker (non-American?) who reads this. Entertaining, tho. :-)

Organize and humorize

A little tongue-in-cheek (mostly) humorization from The New Yorker:



I say "mostly" because although they used a hyphen in the body of the ad, they don't in the subject line of the email where I saw this.

Update: This is an ad for a desk calendar, in case that isn't clear, oops.

I personally have no problem with -izing nouns, but some folks do ("seemingly lazy application of this custom").

True only if you don't say it about yourself

It's always bugged me, too, this thing where a person or a company takes pains to tell you what they think their virtues are:

• I'm a classy person.
• I'm an educated person.
• I'm a modest person.
• (Most any reference to "elegant" in a product description.)
• etc.

Now John Scalzi has coined a term for this: McKean's inversion. He describes it this way:

The adjective a person says they are is frequently the thing they are not.

The name McKean's inversion originates via an indirect route. Erin McKean is a lexicographer (among her other talents) who once stated what's come to be known as McKean's Law: "Any correction of the speech or writing of others will contain at least one grammatical, spelling, or typographical error." Scalzi knows McKean and says he remembers how she once observed that ...

... if someone used the word to describe themselves, it was often quite obvious that they were in fact the opposite.

Thus the inversion. And as noted, McKean's Law was already taken.

It's a little early to tell, but my sense is that this is intended to be used for instances where the person is being a bit clueless. It would therefore not work when they're simply being disingenuous, e.g., "I'm just a humble technical writer." But who knows?

One media to rule them all

Not a surprising neologism in retrospect, but then again, good ones always seem obvious after the fact:

• Welcome to the first murdochracy
• This is What Murdochracy Looks Like
• The revolt against Murdochracy: a view from Oz
• End days for dead paper and "Murdochracy"?
• Is the Murdochracy tumbling down?

... etc., about 23K hits in all on teh Google. The term seems to be a particular favorite of John Pilger.

Definition? Well, dunno, something like this:

Murdoch's immense political power , which has had successive Prime Ministers dancing attendance on him, and rushing to confer lucrative favors on his News Corporation.

(Thanks to James Galasyn for finding this one.)

Legitimate illegitimists?

It's not often you get to watch a new word being launched, but we might have one here. On Slate yesterday, Anne Applebaum gave it a shot:

In contemporary America, we also have people who are — and I am inventing this word here — illegitimists: They believe that the president of the United States is illegitimately elected, or that the country is ruled by a cabal that is in turn controlled by some other sinister force or forces.

(She is careful to note that her intent is to be agnostic with respect to political persuasion, by noting that this also described Marxists in an earlier era. Not everyone buys this attempt.)

Just as a word, illegitimist is not unknown. It has no dictionary entry in standard dictionaries (at least, as per Dictionary.com and Vocabulary.com). Even the mighty OED does not have a specific entry for this term. However, there is a precedent or two:

• In Treitschke's History of Germany in the Nineteeth Century, we find "... must play the magnanimous protector of the illegitimist Isabella."
• J. E. P. Boulden has a play named Medicine; or, the legitimists and the illegitimists.

But these are slightly different meanings, I deduce; these refer to people who are illegitimate, as opposed to people who question the legitimacy of something.

This seems like a handy term to me. It covers more ground than various specific manifestations of illegitimism (birthers are her poster child). It gets at a kind of core belief system that's independent of the specifics of why the illegitimist thinks the government is illegitimate, and even which government (or other authority) is being thusly considered.

One could imagine the term being used outside a political context, I suppose. You might use some term and point at the American Heritage Dictionary as your authority, and I could be an illegitimist about that authority. Or we could use the term to debate someone's religious beliefs and the sources thereof; or, if the term really dug in, we could use it to refer to anyone who questions any claim made by an appeal to authority. That seems unlikely, but you never know. Still, the term has to start somewhere. Let's see how it goes.

PepsiCo and the future of snack terms

The May 16, 2011 edition of The New Yorker has a fascinating article ("Snacks for a Fat Planet," paywall) about the PepsiCo's efforts to try to divine their future markets. It's also fascinating for an unusual number of neological-type terms and for the not-entirely-clear formula they're using to determine whether to put presumably unfamiliar terms inside quotation marks.

The two terms that struck me first were drinkified (for foods) and snackified (for drinks). Here's a cite that sums it up:

Let's say you give a kid a carrot," Nooyi [CEO] explained. "And he says, 'I don't want to eat a carrot.' But you say, 'I tell you what, I'll give it to you in a wonderful drinkable form that's still as close to the carrot as possible.' All of a sudden, what have I done? I've drinkified the snack! Or I take a fruit juice and give it to you in a wonderful squeezable form, which is Tropolis. What have I done now? I've snackified the drink.

There are ~9000 hits on Google for drinkified; many of them reference this same thing (either the article or similar stories about PepsiCo).

I'm just going to go out on a limb here and muse that these two terms are going to irritate a lot of people.

As I say, there were some other terms in the article as well. One is, I think, of Pepsi origin, others are from other fields, but relatively unfamiliar. Let's say that there are a lot of quotation marks in the article around terms. Here's my list:

• reward sensitivity -- a term from psychology (?) referring to how easily people are satisfied. (Something that people who design snacks take into account.) No quotation marks in the article. (34K Google hits.)
• bliss point -- the point at which you achieve satisfaction, same context. In quotation marks. (48K Google hits.)
• sip and spit, e.g. sip and spit rooms -- the technique used for tasting. In quotation marks. (Familiar from wine and coffee tasting, I suppose -- 160K Google hits.)
• blue-can Pepsi -- the traditional/original version of Pepsi. No quotation marks. (8K Google hits.)

Not all new terms, but new enough, I guess, that John Seabrook (or some editor) decided that some -- but not all -- needed to be marked.

From Greek battles to all-day presentations

One of the VPs where I work is a guy named Scott Guthrie, who's one of those people who seems to be able to pack about 48 hours into a day. In addition to VP-ing, whatever that exactly consists of, he flies around the world giving presentations -- often keynote speeches -- to large and enthusiastic audiences of programmers.

A diversion. At Microsoft (and, I imagine, many other places), the basic algorithm that they use to assign you an email name is first name + last initial. For example, an email alias that's well know at Microsoft is billg. However, if you've got a common name (like Mike, for example), they have to do something else. One possibility is to start adding letters to the last name. As a result, Scott Guthrie's email address is scottgu. Partly because we seem to have so many Scotts in our division, this has led to VP Guthrie being referred to as "Gu" or even "the Gu" (pronounced "goo," of course). Example: "We're meeting tomorrow with the Gu about this."*

And now to wrench the discussion to a new track. Once upon a time there was a battle near the Greek city named Marathon, and a dude named Pheidippides started a trend by supposedly running some insane distance to announce an Athenian victory. (And this before Gatorade.) Now a marathon is a really long race, or by extension, "any contest, event, or the like, of great, or greater than normal, length or duration or requiring exceptional endurance." Example: dance marathon, sales marathon.

But why use a full name like dance marathon when you can use, so to speak, first name + last bit? The -athon suffix is very productive. Here's just a few of the many, many examples I found:

• Walkathon (alt. walk-a-thon)
• Bike-a-thon
• Science-athon
• Organize-athon
• Stay-awake-a-thon
• Butt-numb-a-thon (my personal favorite), described as "a celebration of film fandom," 12 movies in a row.

Almost all the usages I've found use a hyphen to mark either -athon or -a-thon. (The latter spelling suggests that -thon could by itself be the suffix, but I haven't found an example.) The exception is walkathon, which might have become sufficiently established to be thought of as a single word rather than a conscious construction, dunno.

Back to the Gu. I'm not sure how many people use "Gu" as a vocative in Scott's presence, but he's well aware of it. So much so, in fact, that Scott decided to refer to the occasional all-day presentation that he gives as a Guathon. We hope, of course, that this refers only to the "greater than normal length or duration" of the event and not to it "requiring exceptional endurance." :-)

* There is, I'm sure, a study somewhere that examines the phenomenon of referring to people in the third person by their email aliases -- at Microsoft, the once-feared "BillG review" has, AFAIK, no other name.

It's useless, but somehow not

Twitter. Even ardent supporters admit that if you describe Twitter in simple terms ("you post whatever pops into your head, many times a day!"), it does seem lame. Someone once called it "the stupidest application you’re ever going to see."

Yet this was someone who thought it was great. Fans have a hard time describing to the unconvinced why Twitter is so great. Scott Hanselman -- prolific blogger, early adopter, and unabashed supporter -- came up with a term that seems to capture this combination of banality and utility in his blog post Twitter: The Uselessfulness of Micro-blogging. In fact, Hanselman goes one better in a subsequent post -- he calls Twitter a river of uselessfulness, and a river (indeed, torrent) it is.

It's an amusing neologism, what with its oxymoronic melding and clever way of both anticipating and retorting to the common criticism of Twitter.

Perhaps surprisingly, this is not the only citation. I found one instance from a time before Scott's blog post, and meaning roughly the same thing (I think), but in a very different context. This is from a forum post that pertains to pickup trucks:

Nothing fancy and of debatable uselessfullness (probably should never be in 4Hi with lockers ON). Maybe some cases in sand dunes or snow, but not much else.

Or perhaps this is just a bit of a mistake. Note that the author here includes "debatable," which I think is unnecessary if you stick to your guns with the new term.

I did find another instance, more recent, but this one is clearly intended with a different meaning.

Uselessfulness. Yes that is now a word. A term we are coining for Tuscon artist Nick Georgiou who takes useless trash (pretty much anything print) and creates amazing useful works of art.

And one more, which came up in the context of a programming blog, a post titled Shuffle: an extension method of random uselessfulness. In this case, the author simply uses the word with no real additional context. I believe the implication is that he's presenting a programming technique that is of perhaps no real use, but it's actually not that clear to me why he's using the term or what he means by it.

I know Scott a little bit, enough to ask him about this term. He confirms that he invented the term for his original blog post. I'm guessing that these other instances are probably independent inventions, or in the last case (the programming blog), maybe it's one of Scott's readers taking up the term and propagating it.

A fun exercise would be to think of new places to wield this term. The concept certainly isn't strange, so there should be lots of candidates. :-)